Ordino Technologies and Regular Practice announce a new joint venture.
Ordino Technologies was founded by Sheret and Harrington after their departure from Colophon to partner with creative studios and bring nascent ideas to market. The company has now joined forces with Regular Practice, known for their playful yet considered approach to building visual identities and brands.
Together, they are launching a new company creating infrastructure for studio-wide visual intelligence, combining both teams' strengths in technology and design. The product is set to launch in late Summer 2025.
"We've always admired how Regular Practice balances creativity with precision," said Sheret. "We first met Tom Finn and Kristoffer Soelling at the Royal College of Art, London, and this venture brings that connection full circle. It combines their design sensibility with our approach to systems and strategy. It's the kind of collaboration we've wanted to do for a long time. We're excited for creative studios and companies to see how this tool can support their day-to-day workflow."
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Empowering Creativity, Unlocking Potential
Creativity has often been undervalued, leaving many creative businesses unable to reach their full potential. Founders with extraordinary talent and ideas can struggle with the demands of running a business, limiting their ability to thrive.
We believe creativity is essential to success and can't be measured by numbers alone. With deep experience in the creative industry, we understand the challenges founders face. We've been in their shoes – immersed in the craft while gaining a broad perspective on what it takes to grow a business.
Through our Ventures arm, we partner and support founders to provide the tools, resources, and support they need to succeed. We celebrate their achievements and help transform bold ideas into meaningful impact.
What is Ordino?
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Enabling creative businesses from the ground up.
From Colophon to Ordino.
Previous Experience:
Colophon's 'Bookmark' Logotype
We've spent the last 15 years building Colophon Foundry, rising from a partnership to the number two type foundry by revenue in EMEA. Colophon was responsible for some of the most recognisable creative work in the last decade, helping to define brands for Google, Meta, Johnson & Johnson, Burger King, Roblox, Canva and many more. An estimated 2 billion people continue to see its output each day.
At the end of 2023, the business was acquired by a trade buyer. We've decided to apply some of our lived experiences into a new venture; Ordino.
The Team:
L: Anthony Sheret (CEO)
R: Edd Harrington (CTO)
Facts at a Glance
Work seen by 2bn people per day
15+ Years Experience
Colophon: Bootstrapped to acquisition
100+ Global Clients
Ordino?
Define: to arrange, put in order, organize.
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Careers
We're assembling a team to drive multiple venture projects and develop our proprietary pipeline software and tools.
Senior Developer
We are looking for a full-stack developer to join our team.
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Designer
We are looking for a graphic designer with motion skills to join our team.
See Further Details -->
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